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Broadcast
Media in Family Planning Matters in Rural Nigeria: The Ebelle Scenario
ABSTRACT
This study
examined the effectiveness of the broadcast media, specifically radio and
television in creating and disseminating family planning information on matters
of number and spacing of children in rural Nigeria, using Ebelle community in
Igueben Local Government Area of Edo State as a study case. To achieve the set
task, the paper employed the survey questionnaire method to gather data. Out of
the 140 questionnaires administered, 100 were retrieved and analysed, using
descriptive statistics. In the end, the study revealed that radio and
television, through certain programmes, have helped in the dissemination of
relevant information on family planning in rural settings just as they have
purportedly done in urban centres in Nigeria. Hence, the paper recommended that
the broadcast media should be massively deployed to disseminate relevant
messages on issues such as contraceptive alternatives, distended family size,
female genital mutilation, “area boys” cultism in the streets, sexually
transmitted infections, malnutrition, among others, that have the potentials of
destroying family hood. Ultimately, the redress of these challenges would
redound to the cohesion and progress of the average rural family in Nigeria.
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